Yesterday, Chicago TV station NBC News posted a story on their website about the arrival of a group of protestors from Tecoma. They are there to meet with execs of McDonald's in the company's home office, and deliver a petition signed by over 93,000 people in support of their cause. The report doesn't say if McDonald's is actually going to cooperate with this, just that the group is there and going to try. The meeting (according to the news story) is supposed to happen next Wednesday.
Will it happen? Wouldn't it be lovely if the execs actually met with them and listened, let the people who've gone to so much trouble present their case?
Yeah - I know I'm dreaming.
I wonder if McDonald's has an inkling of the bad publicity all this is giving them. But they're such a huge company they can afford to ignore it, I guess.
That Macca's on Burwood Highway is going to be a gold mine - tourists coming up from the city won't resist the temptation to stop and grab a fast burger. It's an ideal location and, yeah, it's gonna make a mint. Macca's is going to continue and press on. They're interested in their "bottom line", and if the furor over this store in Tecoma doesn't affect profits, they'll just continue to brush it aside.
There's a Facebook "event" page set up suggesting that people boycott McDonald's - all McDonald's, not just the one in Tecoma. So far there's just over 3,000 Facebook members who've marked "going" and another 300 who've said "maybe". I'm not sure how effective a boycott is if it's ongoing - is it being noticed?
I've been wondering why the protest organizers haven't tried a one-day boycott. No signs, no placards, no flash mobs (although I agree there's a time and place for all those things - they are effective) - but instead just declare a "no Macca's day" in Melbourne and surrounds. And only for one day. If enough people join in, it would surely be noticed. Of course there would be people who'd ignore the boycott, but if I'm right about the bad feeling this fight has stirred up, it would be interesting to send a clear message in a language they certainly understand.
Would that stop them from building that store in Tecoma? Probably not. But I still like the idea.
Me$$age 4 Ma¢¢a's Day
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